Digital banking, service quality and financial performance at FINCA Uganda
Abstract
The study examined the relationship between digital banking, service quality and financial
performance at FINCA Uganda Ltd (MDI). The study had three objectives: to establish the
relationship between digital banking and financial performance at FINCA Uganda, to evaluate
the relationship between service quality and financial performance at FINCA Uganda and to
assess the combined effect of digital banking and service quality on financial performance at
FINCA Uganda.
The study was quantitative and adopted a descriptive research design. Self-administered
questionnaires were distributed to 292 respondents, who included staff from the banking,
credit, innovation, risk, marketing, finance, audit, information technology (ICT), and legal
departments of FINCA Uganda. The data was analyzed for descriptive statistics, correlation
and regression using SPSS software. The findings of the study indicate that digital banking
(r=0.54, p=0.00) and service quality (r=0.683, p=0.00) were positively correlated with financial
performance and the combination of digital banking and service quality (r=0.712, p=0.00) were
positively correlated with financial performance.
The study found that digital banking and service quality individually impact the financial
performance of FINCA Uganda and hence it recommends FINCA management to improve the
uptime or availability of mobile banking and agent banking platforms, and train clients to use
the digital platform as well as improve service quality in all their product offerings to improve
financial performance.
Additionally, the current study found a strong combined effect of service quality and financial
performance and hence recommends FINCA Uganda to incorporate service quality principles
in the design of digital banking platforms to improve their financial performance.
The findings of the study are relevant to regulators, researchers, microfinance institutions and
the public. The various stakeholders can use these findings to improve their financial
performance by the microfinance institutions