Browsing College of Business and Management Sciences (CoBAMS) by Title "Impact of export market orientation and innovation on the performance of fruit exporting firms in Uganda"
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Impact of export market orientation and innovation on the performance of fruit exporting firms in Uganda
(Makerere University, 2011)This research was carried out to investigate the impact of export market orientation and innovation on the performance of fruit exporting firms in Uganda. The objectives of the study were to examine the factor structure ...